I Made It at Market

Craftspeople turn hobbies into businesses, revealing real earnings, challenges, and journeys to sustainable creative success.

I Made It at Market is a BBC One factual and reality series that follows the journeys of talented craftspeople as they turn creative hobbies into viable businesses. A continuation of the original Make It at Market format, the show revisits participants who previously attended a business bootcamp, exploring how their ventures have developed over time.

By focusing on real outcomes, particularly income and sustainability, it offers a practical and honest look at what it takes to succeed in the creative industries.Each episode typically centres on two makers working in different crafts, such as ceramics, blacksmithing, jewellery or glassblowing.

The programme returns to their workshops and studios to assess how far they’ve come since their initial training, highlighting both successes and ongoing challenges. This “follow-up” format gives the show a distinctive edge, moving beyond potential to examine real-world results and progress.

A key element of the series is its focus on financial transparency, with participants openly discussing how much they are earning from their craft. This practical insight sets the show apart from more traditional craft or lifestyle programmes, offering viewers a realistic understanding of turning creativity into a livelihood. By addressing both profits and struggles, the programme presents a balanced and informative picture of small business development.

The show is presented by Dominic Chinea, best known for his work on The Repair Shop. In I Made It at Market, he acts as both mentor and guide, revisiting participants and assessing their progress with genuine curiosity and support. Drawing on his own experience in craftsmanship and business, Chinea offers practical insight while maintaining an encouraging and empathetic approach. His passion for making and storytelling is central to the show’s tone, helping to connect viewers with the journeys of each featured creator.

Where to Watch​ I Made It at Market