BET, short for Black Entertainment Television, is a major American cable network dedicated to programming that reflects Black culture, creativity, and perspectives. It was founded in 1980 by Robert L. Johnson and is now owned by Paramount Global. Over the decades, BET has become a cornerstone platform for Black-focused entertainment and media.

The current programming slate features a mix of original scripted series and dramas, classic sitcoms, reality TV, black culture films, music, entertainment news, and specials. Popular programs include hit franchises from Taylor Perry, such as Sistas, The Oval, House of Payne, Assisted Living, Zatima, Ruthless, and All the Queen’s Men. 

Beyond reality TV, BET offers a diverse selection of unscripted shows, including the black sports culture show 106 & Sports (Hosted by Ashley Nicole Moss & Cam Newton), and the dating reality TV shows After Happily Ever After (hosted by Shad Moss). Others include Celebrity Squares (DC Young FLY), Wild ‘n Out (Nick Cannon), and BET Her Live (Yolanda “Yo-Yo” Whitaker). 

BET’s enduring popularity lies in its specific cultural mandate: “Where Black Culture Lives.” It creates “water cooler” moments that resonate deeply with its demographic, from the viral drama of its soap operas to the musical performances at the BET Hip Hop Awards.